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Creative Thinking

Customer Journey
Mapping Your Customer’s Website Journey

In a previous post we talk about Wireframing for Websites in which we mention the use of a flow diagram to map out how a customer will walk through a website. I am going to focus on this flow diagram process which allows you to detail...

Wireframing for Websites

Firstly, what on earth are 'wireframes' and why is it one word? A wireframe, in web-development vernacular, is a visual guide that suggests, not dictates, the general structure and content required of the intended website and the navigational relationship between the various pages. It's basically a...

How important is User Interface in website design?

Over the last couple of years the web design / web development industry has become more and more aware of user experience (UX) as a critical part of the design, build and ongoing development of a website. It is not that it wasn't there before,...